Enthusiastic People
With enthusiasm comes drive and energy, passion and commitment - feelings you'll want to sustain throughout the project lifetime, and often beyond.
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Channeling enthusiasm and energy
You need to recognise when your audience is enthusiastic, so you can support and channel their natural energy and positive outlook. Enthusiastic people are easy-going and keen to believe everything will go well.
Whether your enthusiasts are members of a successful sales team or a public sector audience eager to embrace a new project, it’s up to you to maintain their enthusiasm, to provide them with clarity and detail and identify an ambitious goal.
We have delivered social marketing campaigns that harness the enthusiasm of 'champions' to act as the catalyst for change in their community. We have also worked closesly with business development teams to achieve commercial objectives with drive and energy.
Pewsey Vale Quiet Lanes
"They have been able to encourage local supporters to such an
extent, that over 30 individuals (plus horses, dogs, bikes and gypsy caravans) were present at the launch of the Pewsey Vale Quiet Lanes Network. The launch event was pitched at exactly the right
level to secure TV, radio and press coverage."
Martin Aldam - Senior Assistant, transportation & development, Wiltshire County Council and 'Quiet Lanes' project lead